Last week
Facebook released its new feature on app… Facebook Stories and joined the
“Stories” bandwagon.
Like Snapchat, Facebook stories has a
direct messaging feature and an in-app camera filters as the networking giant
aims to "let your camera do the talking".
What are
Facebook Stories?
Facebook stories allows you to post
images or 20-second long videos on your timeline, stories will disappear after
24 hours.
Like Snapchat you can add filters to the
image and footage and make it more interesting when sharing your updates with
your followers and this feature is app based only.
At the top of the Facebook app you
will see a collection of circles, these are the stories created by your
friends. You need to simply tap on the story and enjoy!
How do I
create a Facebook Story?
Simply tap the camera icon in the top
left corner of the screen, like you do on Instagram. Then a camera screen will
come up, which you can put in selfie mode or camera mode. Simply snap away or
record a short video. You will then see a white circle with an arrow in it
which, when tapped, will take you to the 'share photo page'.
This is where you can choose to send
it to a particular person or persons, add to your Facebook timeline, or add to
'your story'. Like Instagram and Snapchat you can add text, emojis , borders and
filters to your Facebook stories.
Can I create Facebook Stories on Brand Pages?
No, Facebook stories are limited to
user profiles only. You can create stories on your personal profile only.
How can I use this to influence my audience or how to monetize this?
You can use this feature to show
quick updates like posting feeds from an event or creating buzz for a new product
or for a new post on your blog or your latest buy.
You can monetize your stories basis
the number of views received on them. As they stay for just 24 hours so selling
stories as a standalone is not a good idea. You can club this with the Facebook
post and show your cumulative influence to the brand.
Very nice post
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