Tuesday, 14 February 2017



Q1: In which all influencer marketing campaigns have you participated on Blogmint?
A1: Instagram

Q2: What is your primary category?
  • Fashion
  • Photography
  • Lifestyle
Q3: For the people who don’t know about you, Can you tell us a little about yourself and your blog?
A3: To start with, Hi! My name is Avisha and I come from Delhi, India. I'm currently doing my masters in Fashion Management from one of the most beautiful cities in the world, Milan. I believe there is simplicity in the ordinary, which makes life a little less ordinary. My blog Red Velvet Closet is my window to show just that. It's a beautiful mess, if you believe in it.

Q4: Every website has a story behind it. What was yours? What was the motivation behind starting this Blog?
A4: It initially started as a college project and later on became a part of self expression. My blog and my Instagram handles are a documentation of things that move me, be it fashion or travel.

Q5: Do you ever get stuck when writing a blog? What do you do then?
A5: Of course I do. Lot's of times and then there times I am extremely lazy to write. When that happens, I just go out and grab a gelato.

Q6: If there was one thing that you feel makes your blog stand out, what would that be?
A6: Just the fact that it's very relatable. I don't try and put clothes that are too over the top for people to try. Most of the times I take out existing, old clothes from my closet and reuse them in a new way.

Q7: If you had to few advice to newbie bloggers, what would that be?
  • Don't get carried away by what others are doing.
  • Believe in what you are doing.
  • Stay up to date with what's happening in your field of work.
Q8: Do you promote your blog? What promotional techniques work best for you and why?
A8: Mostly Instagram.

Q9: And Influencer Marketing – what it holds for bloggers?
A9: It's pretty interesting actually. I see it as a bridge between the consumer and the brands. Brands can easily reach their target audience with the help of influencers in the most effective and real way.

Q10: What do you find to be the most gratifying aspect of blogging?
A10: The connect with your audience. It's mostly the little things like how your advice can make a difference in someone elses' life.

Q11: Who has been your inspiration?
A11: It's probably the most cliched line but my mother. It will always be her. She is a boss lady in the truest sense. I wish to be like her someday.

Q12: Engaging in influencer marketing is fruitful but most of the bloggers feel there are some characteristic problems while engaging with brands. How is your experience of engaging with brands and problems, if any?
A12: It's simple. You work with brands that you believe in and reflect your personality. That ways you have no characteristic clashes.

Q13: Please let us know 1 to 2 features of Blogmint that you simply love.
A13: Blogmint is such a sorted and connected platform to work with. I like how there is an organised flow of events, which is pretty much how I function.

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