Blogmint, an automated influencer marketing platform that connects brand with social influencers, has bagged the award for Marketing Technology-Startup of the Year at the DQ LIVE Business Technology Awards 2016. The DQ Live Season 5, which got concluded in Delhi on 24 February 2016, received an overwhelming response as the top CIOs and business IT leaders huddled in to listen to the thought-provoking sessions by an excellent line of speakers.The award aims to recognise startups that have broken new ground in using technology to add value to the marketing fraternity. Blogmint’s self-serve platform has been seen helping marketers connect with social influencers and integrate influencer marketing as part of their marketing mix.
The award aims to recognise startups that have broken new ground in using technology to add value to the marketing fraternity. Blogmint’s self-serve platform has been seen helping marketers connect with social influencers and integrate influencer marketing as part of their marketing mix.
|DQ Live Season 5|
Event DetailsThe coming together of technology forces like cloud, mobility, analytics, social, augmented reality, unified communications, digital design, and wireless communications amongst others have redefined the architecture of organizations. This has led to the possibility of new ways of accessing business value and thereby made new business models possible. Together, they point towards the creation of a digital enterprise. IT’s role has gone beyond that of being the information function, technology has led to new ways of creating business value. These trends herald the dawn of the digital enterprise. At the DQ Live Conference, Dataquest awarded enterprises for their IT deployments. Dataquest conferred these awards after an exhaustive exercise by its editors of reviewing more than 355 nominations from Indian organizations belonging to multiple verticals. The awards recognize the innovative use of IT for business functions. The nominations are a manifestation how enterprises are rapidly moving towards cloud and analytics since they want to reduce the time-to-market and become more agile, efficient and productive. Also, there were projects in the emerging and exciting domains such as the Internet of Things.
DQ Live 2016 mainly focused on:
- Identifying the right priorities to deploy digital technologies
- Use cases of how digital technologies transform business functions
- Capabilities and competencies required to transform an organization into a digital enterprise
- Defining digital leadership by creating the right vision, governance, engagement models, and IT-business relationships