Monday, 22 February 2016

Influencer Marketing Is Rapidly Gaining Popularity Among Marketers

 

Blogmint is Asia's leading automated platform that connects brands and influencers. Blogmint helps brands identify and engage targeted influencers to create powerful social and video content. We accept influencer marketing to be the next big thing in advertising. Do what you love, have fun, try latest products of your favorite brands, and earn big. Influencer marketing is becoming more important to brands. YouTube, Instagram and Snapchat have become popular channels, and new tools are making it easier to work with marketers. The survey was conducted with  222 people , for the bloggers the report stated that 68% of bloggers are monetizing their blog in someway or other .influencer marketing is becoming more important to brands.
 
Influencer marketing has been the big buzz topic of the year. In many ways, influencer marketing is already a well established practice. 84 percent of marketers planned to include it in their strategy this year. Twitteratis ruled influencer programmes in 2015. However, Instagrammers and YouTubers will be most sought after in 2016 as real-time visual content drives maximum engagement. New social platforms like #Periscope, #Fame and #Snapchat will see increased adaption as they encourage real-time sharing of user-generated content. On top of building your brand and improving your sales numbers, influencer marketing also helps your search engine ranking.
“Influencers care about their content and their readers, or they would not be influential. If brands want to succeed with influencers, they have to first develop a relationship that is valuable for both sides.

With a large number of marketers swarming the three most popular social media marketing channels – Facebook, Twitter and LinkedIn, there’s a great deal of competition for any audience you would want to target.  Building a successful marketing strategy for your business depends on choosing the right marketing mix and implementing plans that drive results. According to a recent study, marketers are expected to further increase their marketing spends this year, of which digital might consume up to 35% of their overall budgets. With digital marketing gaining more importance, it becomes inevitable for brands to think beyond Facebook & Twitter and explore new opportunities. In today's era you can promote, explore, and of course enjoy this whole new social media experience. It helps you to understand elaborately who are or can be your customers, whether they would be willing to use your product or service. Additionally you get an external view about your competitors what are they selling and what prices.

Why is influencer marketing important?

 

With the passage of time, the social media has been accepted as a perfect source of marketing and promotion. All the web promotion experts recommend the people to use social media for corporate benefits. Corporate activities are not dependent on a single factor. It is believed that businessmen use special techniques and technologies to be prominent in the corporate fields. In most of the cases the web traffic and search engine optimization are considered most important factors responsible to make the online business more successful and prominent. As a matter of fact, everyone is using social media for their own purpose. In most of the situations the social media gives better opportunities to improve the business . 

 

Social media is one of the most important options to develop links and relationships. This is the best approach to sell the services or products without any problem. Remember, the relationships developed with the help of social media last forever. Also , it is very easy to find and target the audience by using social media. In most of the situations the online workers, companies and businessmen upload images, facts and figures about the products on online social networks to get attention. It is the fastest way to promote the services and products.  

 
 

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