Wednesday, 26 August 2015

ASK ME BAZAAR FASHION BLOGGER MEETUP



Ask Me Bazaar partnered with Blogmint to organize a Fashion Bloggers Meet Up on 1st August 2015. Event was a perfect blend of fashionalities and pleasure with influencers getting to interact with the leading bloggers and the brand. The event was held at Strikers Pub and Kitchen ,Ambience Mall, Vasant Kunj,



Event started with Ask Me Bazaar detailing about their e-commerce fashion portal and different categories of products under it. This was followed by an interesting panel discussion among the leading fashion bloggers of Delhi-NCR. They discussed about various aspects of Blogging journey and Influencer Marketing.
 
After this elaborate discussion between Influencers and a short presentation about ASK ME BAZAAR Fashion portal, it was time for a small competition. Bloggers/Influencers were divided into 4-5 groups and they were given clothes from different categories of merchandise present on portal  to dress the Mannequins. It was an engaging content with people exploring different kinds of styling through those clothes.



Winner of the competition were given goodies by Ask Me Bazaar and it was followed by a networking lunch. Blogmint is planning to do more such events in future and will like to hear feedback.





Tuesday, 25 August 2015

ASUS ZENFESTIVAL 2015



Blogmint recently partnered with ASUS for its phone launch and invited bloggers to attend the Asus Zenfestival 2015 held at JLN Stadium. Asus launched three new models for its flagship Zenphones - Selfie, Delux & Laser. It was a glamorous ceremony with VJ Cyrus Sahukar hosting the event in his characteristic humorous style and the Sonakshi Sinha as the star attraction of the event.



Bloggers were given a dedicated line for registration with a goodie bag to add on to it. After registration bloggers were greeted with Bollywood celebrity lookalikes and there were attractions like cut out for getting an image clicked inside the premises.
As the event started there was an enthralling performance by acrobat drummers who were suspended through ropes. Not only being suspended they were also having drums full of LED to give an aura to their performance.



After this Johney Shih, CEO Asus launched the three new phones one by one and describing features simultaneously for all the phones. They also held a small interactive session with audiences to show how the newly launched phones are better than all by performing the regular features of phone and showing the result there and then.




For Zenfone Selfie the launch team was accompanied by none other than Bollywood selfie queen, Sonakshi Sinha. After her interactive session with audeince it was time for ZENNY to come and interact with the bloggers.


Event was a resounding success with around 2 million impressions for #ZenFestival over twitter and multiple social sharing across the mediums. For the duration of the event #ZenFestival was top trend over twitter thanks to Blogmint's influencers.

INFLUENCER INTERVIEW : NISHITA (NISHITAK.com)


For the people who don’t know about you, Can you tell us a little about yourself and your blog?
Hi, I am Nishita and I have been running Nishita’s Rants and Raves for the past seven years.
I am a writer based out of Bangalore, and I love all experiences – be it food, shopping, or travel. In my blog, I write about all these experiences and review some of them.
During my downtime, I love to read books, and this blog reflects that interest a lot.
Recently I also started my own youtube channel (where I talk books in a more casual setting), and I’ve been enjoying booktubing a lot.
Apart from my blog, I am also very active on Instagram and Pinterest.
Every website has a story behind it. What was yours? What was the motivation behind starting this Blog?
This blog started out as a personal blog, and still remains so to a great extent. I wanted a space of my own to document my life and the things that we do as a family.
Since then, I’ve expanded to book reviews and promotions, restaurant reviews, and journals of our travels.
Do you ever get stuck when writing a blog? What do you do then?
If I am stuck, I am stuck. I don’t try too hard to complete and push out a blog post. I tend to have two to three posts in draft status, and something has always clicked. Usually I write posts because I have something to say on the topic, so yeah, I don’t get stuck all that much.
If there was one thing that you feel makes your blog stand out, what would that be?
I guess it’s my personal take on things. Every book and restaurant review is detailed, and I explain clearly what I like/dislike, and more importantly why I like/dislike something.
In terms of design, I think the blog design, and header image really makes an impression on a first time reader. I’ve received a lot of compliments on it.
I think the versatility of my blog also makes it stand out. There is a little something for every reader, I think.
If you had to give three crazy advice to budding bloggers, what would that be?
The blog world is very crowded these days. Before you start blogging think of the reasons why:
Is this a personal blog, or a hobby blog?
Do you plan to monetize it?
Who are the readers you want to address your blog to?    
These are just some of the questions you need to ask yourself before you start a blog.   This will give you some sense of direction while planning your blog.
Do you promote your blog? What promotional techniques work best for you and why?
Yes, I do. I use indiblogger and it’s been incredibly useful for getting a blog visibility. Apart from that, yes, I tweet about my blog posts. Most important is getting a regular set of readers, so it’s important to get out there and connect with other bloggers who have similar interests. Hopefully, they”ll visit your blog, and you will have some loyal readers.
What do you find to be the most gratifying aspect of blogging?
The most gratifying part of blogging is when I write a good post and it gets a lot of attention.
And Influencer Marketing – what it holds for bloggers?
I do get offers to visit restaurants or review books, and it’s good fun. It’s great to catch up with other bloggers and share new experiences.
It is great to be able to share these experiences with readers, and let them know about great new books, wines, and food experiences.
Engaging in influencer marketing is fruitful but most of the bloggers feel there are some characteristic problems while engaging with brands. How is your experience of engaging with brands and problems, if any?

I don’t find any problems as such. If the brand is not a correct fit for the blog or my lifestyle, I can just say no. Where’s the problem? The only thing is that sometimes there are very tight deadlines to get a post out, and if there is such urgency, the quality of the post may not be as good. 

INFLUENCER INTERVIEW : ALOK VATS (INEWSINDIA.COM)




1.      For the people who don’t know about you, Can you tell us a little about yourself and your blog?
Hi friends, my name is Alok Vats, and I am an Search Engine Optimizer and Social Media Optimizer by profession and a Blogger and Author by passion. I have a passion towards helping other bloggers to become an expert blogger so that people can remember them and their blogs as well.
My blog is I News India, www.inewsindia.com which started as a Citizen Journalism project, but later on I converted into a pure blog, over here I do share some of my knowledge about blogging, SEO, SMO, and other technologies and common things of our life. I have a passion towards inspiring others so that they can improve themselves. I know I cannot do it much in real life, so prefer doing so in virtual world.
2.      Every website has a story behind it. What was yours? What was the motivation behind starting this Blog?
As I said above that I started I News India as a citizen journalism concept. I wanted to develop a platform where different authors can share different stuffs. I started I News India in way back 2006-07 when blogging was not a familiar term. My motivation behind this project was my intention to help others and my wife Punam who always motivates me to help others through my blog.
3.      Do you ever get stuck when writing a blog? What do you do then?
Yes like many other writers or bloggers, I too sometimes get stuck while writing a blog. The thing which inspires me those times is my reading ability. I prefer reading other’s blog, books, magazines, etc. and whenever I start reading something, writing automatically comes into my mind and I came out of the state which I call as “Blocked Creative Mind State”.
So in my opinion reading is the best thing which can help anyone to come out of this situation.
4.      If there was one thing that you feel makes your blog stand out, what would that be?
It is the ability to help others. So far I have helped anyone who reached to my blog and asked any question.
5.      If you had to give three crazy advice to budding bloggers, what would that be?
I would say them to remain original, consistent and polite. Do write whatever you want to but always write in your own words, do remain consistent with your writing else people will soon forget you and always remain polite. I guess these three things are the building blocks of the success of your blog.
6.      Do you promote your blog? What promotional techniques work best for you and why?
I usually don’t promote my blogs, but if promotional techniques are concerned, I would suggest everyone to use social media for this. Sites like Facebook, Twitter, Google+, LinkedIn, etc. is a part of our daily life now, and being a blogger you can easily get readers from these platforms.
7.      What do you find to be the most gratifying aspect of blogging?
I guess the most gratifying aspect of blogging is the feedback which you receive from your readers. No matter if it is positive, praising your work, or negative only. The thing which matters is the feeling that people are reading your thoughts and responding on the same too.
8.      And Influencer Marketing – what it holds for bloggers?
It actually holds good for bloggers only. With time you have the ability to influence others and sell something. If your readers are satisfied with whatever you are writing, soon they will become a follower of your words. Thus you will start influencing their life and I guess this is the thing which can make you an authority and plays a crucial role towards earning from your blog.
9.      Engaging in influencer marketing is fruitful but most of the bloggers feel there are some characteristic problems while engaging with brands. How is your experience of engaging with brands and problems, if any?
Well, honestly I never felt any such things so far, but had seen such experiences as well. I would suggest everyone to maintain a dignity while engaging with brands. Don’t allow them to play with your self-respect and I am sure you will never face any such issue.