Wednesday, 29 July 2015

INFLUENCER INTERVIEW : ANSHITA (PETITEPEEVE.COM | VANITYNOAPOLOGIES.COM)



For the people who don’t know about you, Can you tell us a little about yourself and your blog?
I have a degree in Economics and Business. I have been blogging from 5 years and have 2 blogs: Vanity No Apologies and Petite Peeve which are my beauty and fashion portals respectively.

Every website has a story behind it. What was yours? What was the motivation behind starting this Blog?
It was in fact lack of motivation in my daily life that I turned to the world of beauty blogging. It was just a weekend thing then. Slowly I started enjoying it more than I thought I would and now I post 2-3 times a day!

Do you ever get stuck when writing a blog? What do you do then?
Ahh the writers block. I go watch an episode of FRIENDS to lighten the work load and life gets sorted!

If there was one thing that you feel makes your blog stand out, what would that be?
The fact that its one of the oldest beauty and fashion blogs out there before the blogging community started developing. It dates back to 2010. Some even call me a "senior blogger" although it sounds too old for a 24yr old!

If you had to give three crazy advice to budding bloggers, what would that be?
Never copy anybody, its a small world after all. If you are inspired then give out the credits.
Always be loyal to your readers. Never get the commercial side of it take over the sole reason you started blogging i.e to connect with your readers.
Branding. With a million blogs out there you need to package and present your blog in your own unique way.

Do you promote your blog? What promotional techniques work best for you and why?
On the social media only right now.

What do you find to be the most gratifying aspect of blogging?
The mails and messages. When girls as old as 30years tell you how reading your blog relaxes them after a day's hard work.

And Influencer Marketing – what it holds for bloggers?
Its time bloggers go out with these marketing techniques and use them effectively.

Engaging in influencer marketing is fruitful but most of the bloggers feel there are some characteristic problems while engaging with brands. How is your experience of engaging with brands and problems, if any?
Well in India brands still have a lot to learn on how to work with bloggers. And the same goes for the bloggers. There is a gap in understanding which can only be filled by proper training and understating of the social media and how bloggers influence it. Some brands look at bloggers as a free form of marketing while others look our posts as a paid press release. Which drives me nuts most of the time!

1 comment: